From Protecting the American Dream to Living It: Veterans in Franchising

Today on Veterans Day, we celebrate the men and women who selflessly protect the freedoms we enjoy as Americans. With so many VetFran member brands on our client roster, this remains one of our favorite observations to honor with media coverage each year

Here’s a look at some of our favorite franchising stories we had the pleasure of sharing in honor of Veterans Day 2019…

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Celebrating two decades of BizCom

This is an exciting time for all of us at BizCom.

Twenty years ago this month we opened our doors. There were three of us back then.  Monica Feid, Dr. John Hayes and I were on a mission to create a new agency that would attract dynamic entrepreneurs, innovative franchise chains and other creative business leaders looking for an agency that could help drive their growth with fresh ideas, flexibility and passion.

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10 Minutes With The Redneck CEO

Meet Gary Findley, also known as The Redneck CEO. Gary serves as CEO of Restoration 1 and bluefrog Plumbing + Drain – two brands who have experienced quick growth under Gary’s supreme leadership. 

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Franchising: It’s All in the Family

At BizCom, we have the opportunity to work closely with many executive leaders of the franchise clients we represent. This has given us a great look at who those executives are, not only within the business, but also outside of the office.

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10 Minutes with Shannon and Heather Hudson of 9Round Fitness

Next in our “Ten Minutes With…” blog series, we talked with Shannon and Heather Hudson, the co-founders and CEO/COO respectively of the world’s largest kickboxing chain: 9Round Fitness. Here’s everything Shannon and Heather had to share with us about entrepreneurship, building a brand from the ground up, clarifying your brand’s messaging on an international scale, and how marketing and PR tie into all of that…

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Ten Minutes with Dina Dwyer-Owens

Welcome to our new blog series, “Ten Minutes With…”, where we profile clients who not only believe in the power of PR and marketing tools, but also use them extraordinary well. Our first conversation is with Dina Dwyer-Owens of Neighborly, whose well-known mantra of living and leading with a strong Code of Values as one’s guide has become her core message. We hope you enjoy the first ten minutes with Dina Dwyer-Owens!

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BizCom Client Spotlight: Women that Wow Us

Today, on International Women’s Day, we celebrate the strong women of our society who are recognized as pioneers for female empowerment everywhere due to their achievements.

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When Franchisors Become Franchisees

The franchisor and franchisee are the two key players in a franchising business model playing two very different, yet codependent, roles.

As a franchisor, it’s about proving the business model, creating the systems, and then awarding the franchise opportunity to franchisees to go out and execute. The franchisor concentrates on the big picture, supporting the franchise network with training, marketing support, vendor relationships and more. Meanwhile, the franchisee focuses on growing an individual location or territory using the systems put in place by the franchisor

…and then there are those individuals who have excelled in both roles! [Read more…]

Self-Made Success Stories

When identifying a good business opportunity, sometimes you have to take the chance of failure, go with your gut and pursue it.

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Award-Winning Growth

Bloomberg Reporter Ed Hammond said it best recently. Solera founder, Chairman and CEO Tony Aquila doesn’t follow the M&A (mergers and acquisitions) strategy for growth. Solera is a proponent of I&A (invent and acquire) expansion. [Watch the interview from the Goldman Sachs Leveraged Finance Conference HERE.]

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