BizCom Welcomes School of Rock, The Junkluggers, and Asset Panda to the Client Roster

The weather is heating up, and so is BizCom’s growing client roster! We’re excited to welcome three new clients this month: School of Rock, The Junkluggers and Asset Panda.

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BizCom Associates Announces Three Staff Promotions

We’re excited to announce three staff promotions at BizCom Associates: August Anderson to account supervisor, Sarah Lofdahl to account executive and Lauren Caracciolo to account manager!

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The Value of Grassroots Storytelling

As the liaison between our clients and the media, we face a difficult task as public relations professionals: We must balance our clients’ priorities with what the media will find newsworthy.

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The Faces Behind BizCom: Lauren Caracciolo

Meet the faces behind BizCom! We’re profiling all of our team members at the agency.

Meet Lauren Caracciolo! Lauren, originally from Frankfort, IL, is a graduate of Saint Mary’s College in Notre Dame, IN. She started working at BizCom in October 2018 as an Account Assistant and recently started working as an Account Manager.

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10 Minutes with Shannon and Heather Hudson of 9Round Fitness

Next in our “Ten Minutes With…” blog series, we talked with Shannon and Heather Hudson, the co-founders and CEO/COO respectively of the world’s largest kickboxing chain: 9Round Fitness. Here’s everything Shannon and Heather had to share with us about entrepreneurship, building a brand from the ground up, clarifying your brand’s messaging on an international scale, and how marketing and PR tie into all of that…

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BizCom’s Spring Newsletter

2019 is turning out to be a busy year for our clients! From 9Round being named one of Entrepreneur’s Fastest-Growing Franchises to Solera breaking ground on its North American CESVI LIV Center and the formation of Best Life Brands, the list of client news goes on and on.

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Making a Groundbreaking Newsworthy

There are three things that come to mind when thinking of a groundbreaking ceremony: the speech, the official groundbreaking and the photo op. These ceremonies happen all over the country every week, and each one expects to earn media coverage and a front-page story.

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The Faces Behind BizCom: August Anderson

Meet the faces behind BizCom! We’re profiling all of our team members at the agency.

Meet August Anderson! August, originally from Peachtree City, GA, is a graduate of the University of Kentucky. She has been working at BizCom for the last 8 months as an Account Manager.

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Ten Minutes with Dina Dwyer-Owens

Welcome to our new blog series, “Ten Minutes With…”, where we profile clients who not only believe in the power of PR and marketing tools, but also use them extraordinary well. Our first conversation is with Dina Dwyer-Owens of Neighborly, whose well-known mantra of living and leading with a strong Code of Values as one’s guide has become her core message. We hope you enjoy the first ten minutes with Dina Dwyer-Owens!

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3 Reasons Why Startups Should Invest in PR Early

After thinking of a great business idea and investing a significant amount of time and money in development, the next step is to bring the product or concept to market. PR is typically the last item on a startup’s to-do list ‑‑ brand building is not always a priority when sales are paramount. Many see PR as a luxury for larger companies, but in reality, it is essential to differentiate from competitors, build third party credibility and increase visibility.

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