Social media is one of the most powerful marketing tools available to help brands connect with people. In the United States alone, approximately 223 million people use social media and they spend an average of 2 hours and 22 minutes on social platforms each day.
[Read more…]posted on June 6, 2019 by
BizCom Associates Announces Three Staff Promotions
We’re excited to announce three staff promotions at BizCom Associates: August Anderson to account supervisor, Sarah Lofdahl to account executive and Lauren Caracciolo to account manager!
[Read more…]posted on January 30, 2019 by
When a Negative Story Creates a Huge PR Opportunity
When the government calls for a federal shutdown, there’s a line of restaurant chains and food banks ready to feed furloughed workers.
When a Super Bowl appearance is ripped from the hands of an NFL team on a bad call, the coaches, sportswriters, and broadcasters are already lining up to discuss changes to the instant replay rules.
posted on January 28, 2019 by
BizCom Clients Dominate 2019 Franchise 500
We know firsthand that the brands we represent are great. However, it’s always exciting to be reminded of this each time our clients are recognized via top industry rankings from some of the most reputable media. [Read more…]
posted on November 12, 2018 by
A Victory for Veterans in the Headlines
When it comes to our Armed Forces, there is one story BizCom works hard to share not only for our clients’ very deserving military veterans but also for the many more who will one day enter the civilian world in search of their future. It’s thanks to the VetFran program and its many participating franchise organizations that more veterans have a career opportunity when their service to our country has ended. And it offers veterans more than just a job, but a business to call their own. On behalf of several BizCom clients who participate in VetFran, the BizCom team is on a constant mission to share those successes.
posted on October 9, 2018 by
BizCom PR Named One of Entrepreneur’s Top Franchise Suppliers
Call us cliché but at BizCom we’ve seen firsthand how the franchise business model allows people to go into business for yourself, not by yourself. As it turns out, Entrepreneur is calling one of our favorite franchise phrases cliché, but they’re calling us something else — one of the top PR agencies for franchises. [Read more…]
posted on October 2, 2018 by
When Franchisors Become Franchisees
The franchisor and franchisee are the two key players in a franchising business model playing two very different, yet codependent, roles.
As a franchisor, it’s about proving the business model, creating the systems, and then awarding the franchise opportunity to franchisees to go out and execute. The franchisor concentrates on the big picture, supporting the franchise network with training, marketing support, vendor relationships and more. Meanwhile, the franchisee focuses on growing an individual location or territory using the systems put in place by the franchisor
…and then there are those individuals who have excelled in both roles! [Read more…]
posted on January 10, 2018 by
BizComPR is Getting in Shape, Adding Gold’s Gym to Client Roster
We’re kicking off our New Year’s resolutions and joining a gym! Specifically, BizCom recently added Gold’s Gym to our growing client roster.
posted on October 30, 2017 by
The growth of multi-brand franchising
One, two, three brands…. or more? There is a growing trend in the number of franchisors offering multiple concepts from under the same corporate roof, all with the goal to expedite successful growth and expansion. [Read more…]
posted on August 10, 2017 by
My Summer as a BizCom PR intern
By Paige Schick
My summer as a public relations intern for BizCom Associates is coming to a close, but I definitely won’t be leaving empty handed. I now have real world public relations experience, new knowledge about franchising and a portfolio full of press releases, blogs, media pitches, social media posts and more. [Read more…]
