When PR is for the dogs

Since April 11 marked National Pet Day, BizCom decided to revisit a client-charity tie-in with one of the most heartfelt community responses. Plus, we just needed a reason to share some adorable pet pictures! [Read more…]

Two for one! Promotional partnerships are a great way to grow a brand

When done correctly, partnerships can be one of the most powerful ways to market a product or service. For an established brand it’s a chance to take your message to new audiences and often to create goodwill in the process. For a new or emerging brand, aligning with a more well-known and established partner is a great way to build credibility as well as reach potential customers.

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